Selvatico

Selvatico is the first French-inspired Korean niche perfumery brand. Blending the know-how of French perfumers and the flair of Korean creators, they have penetrated the Korean market in less than a year and are now expanding to East Asia.

With a strong focus on nature, and inspired by French culture, we find references from literature, art, history and music such as Marcel Proust with “Le Temps Retrouvé” collection. Each retail experience is unique, with 20+ pop-up stores in South Korea.

The creator of Selvatico, Jin Bae, has a strong experience in brand design after launching several fashion lines and has spent many years living in Paris, speaking French fluently. He is the incarnation of Selvatico, the bridge between Korea and France.

Selvatico joined Villa Blu by Robertet because it was his first supporter and partner, and today Jin would like to challenge the global market with us, as friends and family.