
Selvatico
Selvatico is a Korean fragrance and personal care brand that combines French craftsmanship, natural scents, and a poetic approach to re-enchanting everyday life.
Niche perfumes made in France
Selvatico is Korea's first French-inspired niche perfume brand. Combining the expertise of French perfumers with the flair of Korean designers, it entered the Korean market in less than a year and is now expanding to East Asia.
With a strong focus on nature and inspired by French culture, we find references to literature, art, history, and music, such as Marcel Proust with the "Le Temps Retrouvé" collection. Each retail experience is unique, with more than 20 pop-up stores in South Korea.
Selvatico's founder, Jin Bae, has extensive experience in brand design after launching several clothing lines and spent many years in Paris, fluent in French. He is the embodiment of Selvatico, the bridge between Korea and France.
Selvatico joined Villa Blu by Robertet because they were his first supporter and partner, and today, Jin would like to challenge the global market with us, as friends and family.