Green Touch' defines itself as an innovative and visionary player in the recycling of perfume industry waste. Its ambition? To make the world of perfumery more environmentally friendly.

The story of Green Touch' began as a matter of course, within a historic perfumery in Grasse. Alerted by the excessive consumption of scent pads, Léa Steyer, founder of Green Touch', asked herself: "What were we doing with these millions of scent pads used every month?" Clearly, nothing. This observation motivated her.

Determined to offer solutions to this forgotten waste, Green Touch' innovated to the point of developing the first specialized recycling channel for scent pads.

The partnership between Villa Blu by Robertet and Green Touch' is not only based on their shared origins. Robertet was one of the first to believe in and commit to Green Touch' from its inception in 2022.

Green Touch' joined Villa Blu by Robertet to develop its business, expand its expertise beyond touch-sensitive materials, and showcase its know-how.